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Tag : design research

Context mapping (part 3): Mobility Diary

The second tool used during the deconstruction phase of ITO was a “mobility-diary” (booklet) as a cultural probe. Booklets and…

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Context mapping (part 2): Personas

The term ‘user’ is quite ambiguous and often the members of a design team each have somebody else in mind…

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Context mapping (part 5): the shaving experience of men

As a design researcher at PeopleCare Inc (a fictitious company), a consultancy that was hired by the company Body World…

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Context mapping (part 1): Observation

EmoPix (Susa group ®) Thanks to a graduation project called “Developing a Tool to Assess Emotions Elicited by Services” by…

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