Based on the final concept of my graduation project called ITO (Integral • Transport • O emissions) Motio Development is presenting its concept car: E-motio on the Dutch Design Week from October 17 through October 25 2009, Eindhoven the Netherlands.

“Dutch Design Week presents the 8th edition of Dutch Design Week, the largest design event in the Netherlands. Around 1500 designers from home and abroad are showing their work in more than 60 locations all over the city of Eindhoven from design disciplines such as industrial design, concept design, graphic design, textile & fashion, spatial design, food design and design management & trends”.

Visitors are given insight into the entire development process from concept to product in various disciplines ranging from industrial design to applied arts. The participants include established bureaus, high-profile designers, talented newcomers, and recently graduated designers, one of the reasons why this Dutch Design Week is the perfect meeting place for designers, companies, and public.

E-motio flexible bus concept developed is part of the exhibition “Design On Wheels, Industrial Design” that is about sustainability and electric driving.

The Automotive Technology Center (ATC) and the Province of Brabant show how the combination of technology and industrial design can make car driving in the future more sustainable, how automotive design is created, and what roles Dutch designers play in this field of expertise.

A workshop was developed in order to see the impressions of adults and children about their “ideal bus”, herewith some images of that provocative activity.

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Related posts:

• E-Motio Flexible bus concept developed by Motio (part of the case study 3)
• PechaKucha (part of the case study 3)
• Case Study 3: Mobility in megacities

Javier Ricardo Mejia Sarmiento